From narrative and creative direction through to live-action production, we partnered with Metrica to shape the story behind their brand launch.
Shot across four global locations, the launch film explores process, people, and detail, offering an intimate look at the standards behind Metrica’s superyacht and luxury architectural interior fit-outs.
Looking beyond the moment itself, we created a considered library of content to form a consistent foundation for future communications. Work that captures not just what Metrica makes, but the calibre they hold themselves to.
A launch defined by clarity, confidence, and intent.